The push for change logo no tagline horizontal

Push for Change™                        


Push For Change is a powerful, grassroots, social plan.  It connects people and services across Canada in a dialogue and with an action plan, to end youth homelessness.  PFC starts with Joe pushing a shopping cart from St. John’s, Newfoundland to Vancouver, BC from September 8, 2014 to June 6, 2015.

Joe will tell his story at organized and informal rallies with High School students, community groups and businesses as he walks across Canada. He will personally appeal, educate and inspire young people about youth homelessness and the lasting effects it can have on the person, the family and the community as a whole.  Using his powerful story of transformation, he will introduce “Change Maker” and personally ask everyone in the room to commit to action and to be the change.


Using his compelling story, his shopping cart and his website, Joe will deliver an action based plan to raise $1 Million Dollars.  These funds will be directed to local community programs that Joe has identified that best serve the needs of homeless youth and support his mission to end homelessness.

Push For Change will be led by a group of dedicated volunteers and funded by values lead sponsors and philanthropists who share Joe’s vision for Canada.

Joe is the committed voice of homelessness!  He is the champion for those who don’t have a voice, those who are marginalized and living on the street.  Support Joe now as he pushes for change across Canada in an effort to end youth homelessness in Canada.

End Youth Homelessness

65,000 young people between the ages of 12-29 years old are homeless and living on the street in Canada.  This does not include the adult homeless population estimated at 150,000 people.  The cost of homelessness to Canadians is estimated at $4.5 Billion dollars.  This does not include the social cost of human suffering – the emotional, physical and mental anguish suffered by young people and their families.

The “Why” of homelessness is complicated.  Just ask Joe Roberts.  He knows homelessness first hand having lived on the streets for 7 years.  He will tell you every story is personal.  He will tell you that key events, usually traumatic, in a young person life, can alter their course, sometimes forever.  Joe will tell you, he was one of the lucky ones.  He had a mom who never gave up on him.  That is not the case for most.  He will tell you that for every kid on the street, there are two contemplating their next steps to escape their situation.



24 Hours







Mission Accomplished!

Our goal this summer was to do a “mock” trek.  Very much like a military exercise we wanted as true to real conditions as possible to help prepare and plan for the National Trek across Canada next year.  Our mission was to take a road crew and push a modified shopping cart between Calgary and Vancouver, a distance of 1071 KM’s.

On August 25ths this goal was achieved.  We exceeded our expectations and now have the vital and invaluable information needed to effectively plan for our national campaign.


A big test was whether walking 24KM everyday (6 days on one day off) would be feasible given Joe Roberts is a 45 year old man and the terrain not very friendly. This proved to be a challenge but one that was overcome.  In fact the campaign was NEVER behind schedule.  At one point the campaign was 9 days ahead of schedule.
Main and Hastings east Vancouver